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OnTheSnow offers the world's most downloaded skiing and snowboarding application. Users actively rely on the app to compare snow reports, contribute and view firsthand reports and photos, and check webcams and forecasts.
Push Notification Text – 30 characters max and click through URL
Full Screen Image
• Image – 640x960 (JPG), max size 500 kb
• Push Notification Title – 30 characters max. (this appears above the notification text)
• Push Notification Text – 70 characters max.
• Message Center Title (Subject Line) - 30 characters max. (this appears in the user’s inbox)
• Call to Action Button within image (optional)
OR
Half Screen Image with Text
• Image – 640x480 (JPG), max size 500 kb
• Headline Text – 17 Characters max
• Body Text – 50 words max
• Click URLs (limit 2)
• Please indicate which copy should be hyperlinked
• Push Notification Title – 30 characters max. (this appears above the notification text)
• Push Notification Text – 70 characters max.
• Message Center Title (Subject Line) - 30 characters max. (this appears in the user’s inbox)
• Call to Action Button text + click URL
Push Notification Text – 30 characters max and click through URL
Full Screen Image
• Image – Incorporate unique photography
• Push Notification Text – Keep this short to maximize engagement
• Message Center Title (Subject Line) - This should be short and compliment the push notification title/text
• Call to Action Button within image (optional)
OR
Half Screen Image with Text
• Push Notification Text – Keep it short to maximize engagement
• Message Center Title (Subject Line) - This should be short and compliment the push notification title/text
• Image – Incorporate unique photography
• Headline Text - This is an extension of the message center title and the first thing users will see so it should add context and interest
• Body Text
- Reader friendliness is key
- Make sure the message is on-brand and simple
• Call To Action Button - CTAs should be short, meaningful and action-oriented
